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Good advice. I've spent a lot more time on headlines over the last few years and I've seen a major surge in traffic as a result.

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Hi Walter, saw you email yesterday and will reply. Been pretty sick the last few days. Nice with your pub being featured! I'll promote this on Medium and share it with my followers.

Do you also write headlines for Google or just for Medium? Any headline tips you want to share? I'm curious.

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I use CoSchedule headline analyzer. It's just for Medium, but I think your good Medium headlines get picked up on the web too. I've been gathering up my own data for an article on this very topic :)

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CoSchedule, Sharethrough Headline Analyzer, Capitalize my Title are the ones I sometimes use. I need to put more effort into the SEO writing part ^^

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I need to work on my headline to draw more people to read my work

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100% Tomorrow you'll learn more when I publish my interview with Derek! We also had a live sessiion a few days ago.

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Reflecting on your terrific idea to generate at least ten titles, I should add that one of the ways I use ChatGPT every day is to generate post or article titles/headlines. I'll put the whole article in the prompt -- or just summarize it -- and ask for 15-20 titles. Invariably, I'll re-combine two or three of them into something I like best.

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Smart! Will add this to discuss it

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Kristina, is there an invite link for this call?

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Hi Chris, sure. It's inside our school. You log in and then you can click on the event and join our LIVE. Does this help?

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The invite button to the school in the email is not live, I couldn't click on it. Would you be able to resend it please?

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Resent it. Hopefully you'll see it now. :) If not, please send me another email adress via email. This often helps. See you later

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Ok, I'm in, but I had to do a work around by loging in to Circle (I noticed it in the email). Thanks.

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Hi Chris, glad it worked for you. Could you attend? I didn't see the chat when I shared the screen... Not ideal. Hopefully you enjoyed the session. I'll send the replay later

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Yes I did attend. I saw you had a bit of technical problem :) It's fine, the first time is always like that.

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Looking forward to this a lot!

I’d love to know how to formulate op-ed rant headlines. Thanks Kristina. ⭕️

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Mar 12·edited Mar 12Author

I admire you for speaking up and talking about parenting/being a parent the way you do

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I appreciate that Kristina. *basks for a moment in your words*

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I don't even know how many times people have commented on some of my Medium pieces saying, "BEST headline ever!" 😁😁 Mine are usually funny but enticing. I feel like you always need to leave room for a bit of mystery in your headlines or else MAKE THEM LAUGH.

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That's the BEST compliment you can get, isn't it? Headline writers are the best paid writers. ou need to have super strong copywriting skills. I also ALWAYS think your headlines stand out from the crowd. What's your trick? :D

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Thanks Kristina. Honestly, I don't know what my trick is lol. Sometimes I search for funny memes and play off of them. Sometimes, inspiration just hits. And I always run them through Monster headline analyzer just to get ideas for different words.

Funny we are talking about this because just right now I got a comment from Jan Flynn on my current post that it was one of my best headlines EVER 😂

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I remember one from Jan: The pie is falling ^^ She's great.

I think if it's memorable that's huge

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Yours ARE great Kristi!

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Think so too! I always know this is "a Kristi". Same with your headlines, Danusi! This is "a Danusia".

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Will you join us later?

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I'm going to try to join. I'm usually busy at that time of day but I'll try.

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Did you participate`? I couldn't see the chat...

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Unfortunately, no. I was busy that day.

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Resonated with a lot of this, am guilty of just wanting too get the story out there rather than crafting an even better headline. Excited to give the rule of 10's a go!

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Tomorrow you'll learn more in the video!

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Hi Andrew, here's the interview: https://youtu.be/tQruafjpntQ?feature=shared

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This is hella good! :) im fired up to write now:)

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Tomorrow you'll learn more in the video!

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Very helpful, thank you.

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Glad you found it valuable. There will also be a video interview I'll share this week with further insights tips and tricks from Derek.

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You picked the best of the headline options. Starting with juicy headline hacks was far more enticing than the other options. If you had a mediocre headline for an article about how to write headlines, it would be awful for credibility.

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Hi Michael, here's the interview: https://youtu.be/tQruafjpntQ?feature=shared

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Thanks. Watching it now.

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HI Michael, just sent you a DM :)

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Thanks!

I added "juicy" at the last minute before publishing. I'm glad a lot of people clicked on it. It's not easy to write a headline about good headlines when your headline doesn't do well ^^ but I know from Derek that sometimes it works and sometimes it doesn't. It's just part of the game. We have to move on.

It's also hard on YouTube because it's a whole different game. I might do a "how to" for people looking for a specific topic, or a fancier title, a quote for example, that's more for discoverability. Every platform is different, but I think there are some examples that work on every platform. I also like to take things from YouTube and try them out on Medium.

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Here's my medium publication: https://medium.com/@heartspoken. I will have to catch the replay but if Derek has time to critique some of my headlines, I'd be so grateful.

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Yeah, Elizabeth! It's on the list. Thanks for submitting

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Done!

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Such practical, effective, and easy-to-implement tips. You're terrific. Thanks, Kristina.

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Oh, Elizabeth. Don't make me blush. You don't wanna know HOW I wrote this newsletter yesterday. Except my baby all family members are sick and I had about two hours to set up the event and write this newsletter ^^ Better done than perfect, the same for our first LIVE. Will share the replay after the event.

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"Better done than perfect" is my mantra too! Don't let yourself get run down, my friend. We all need you and we'd rather have less from you than to have you get sick. Say, "Yes, mother."

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Yes, mother! ^^

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I love the idea of writing 10 headlines before settling on one to use for publishing. I’m going to use it on the AI article I’m finalizing this week, and it’s going to go into my Definition of Done 👍🏼 I also like the 4P’s approach to what to include in a headline. Thanks for sharing this advice!

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There's more tot it, Karen and I'll share the interview with Derek within the next few days. We talked for more than an hour about great headlines so I bet you can learn some more things and get inspired. What's this AI article about you're writing?

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My Definition of Done page is now posted, for anyone interested, with a link to this post: https://karensmiley.substack.com/p/dod

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This is an unlisted post, am I right?

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It’s not linked to my menu bar, if that is what ‘unlisted’ means?

It’s published as a page available to ‘everyone’. I’m a relative newbie to Substack but I thought that would mean it was public to anyone on Substack? Maybe ‘everyone’ means free and paid subscribers only?

If it’s not visible to you, Kristina, I’ll try updating the settings to put it in my menu bar, and see if that affects it. Thanks for the heads up :)

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Hi Karen, I can see it now!

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It’s about the current state of ethics in the use of generative AI for music :) I have written out 9 possible headlines so far. Looking forward to hearing more from the interview with Derek!

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Hi Karen, here's the interview: https://youtu.be/tQruafjpntQ?feature=shared

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Thank you, Kristina!

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I’d add that you should think of the headline FIRST. Once you have a good headline, you can write the piece. I don’t always go that way — sometimes I keep messing with the right head for a piece — but crafting a good headline first is a trick that often works for me.

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I also use this strategy, it works well because you now have a formed structure of what you're writing.

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Mar 14·edited Mar 16Author

Having a structure is so important. However, often inspiration strikes me and I just write as if no one's reading ^^

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Oh and here's the interview: https://youtu.be/tQruafjpntQ?feature=shared

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This is a strategy for YouTube which I should follow... but often can't ^^

The best YouTubers say you need to have the headlkine and the thumbnail and THEN create the video. Same with writing.

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Hi Michelle, here's the interview: https://youtu.be/tQruafjpntQ?feature=shared

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Amazing piece! Thank you for this! I’m definitely saving it.

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Bookmarked! Yeah. That's what Substack is about. Writing bookmark-worthy articles. Glad this is one for you.

I'll share my interview with Derek within the next days.

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Mar 11Liked by Kristina God

Fiverr really brought that home to me. People won’t click on your gig if your thumbnail and gig name are not compelling.

If they are not compelling enough, you don’t make any sales. Funny how writing is the same! It’s all part of a funnel with various steps!

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Hi Kenny, intersting! So you're writing on Fiverr? Within the next two weeks we'll talk about the platform. I interviewed a top 1% writer.

Would you mind telliing me a bit more about what you offer there or do you hire people?

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On Maya's site I saw those pitches, I gues you mean the offers people can book, am I right?

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Mar 13Liked by Kristina God

Yes exactly. Fiverr allows you to post your gig and then people can find them by searching for keywords on the platform. Then they message you or buy the service from you if they are interested. But you can’t pitch people, they have to come to you. Hence how important it is to nail the title and thumbnail!

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I see!

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Mar 13Liked by Kristina God

Not writing on Fiverr. I was proposing my automation services there! I’ve also hired people to help revamp my LinkedIn profile: https://ca.linkedin.com/in/kennyalami

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Cool! So they did the banner and logo etc?

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Mar 14Liked by Kristina God

Banner, background for profile picture and also the text for the profile!

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Super. Are you happy with it?

Here's the interview with Derek: https://youtu.be/tQruafjpntQ?feature=shared

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Mar 19Liked by Kristina God

I’m quite satisfied with it for now. But the main metric would be to get clients through LinkedIn so we’ll see how that goes!

I’ll check out the interview in more detail. Thank you!

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